Rollerski van - fitout & graphics
Tie in rollerskiing with London, and with the idea of skiing on snow.
Images of skating technique, at different stages in the skating cycle required. Feature skiers of different ages -
The other side should showcase classic skiing / rollerskiing, and demonstrate diagonal stride, kick double pole and double pole -
Van was unveiled at the London Ski and Snowboard Show, by special guest, John Moore OBE. John was in the 1956, 1960 and 1964 Winter Olympics, competing in cross-country skiing and biathlon. He's heading off shortly for his 67th season skiing on snow.
The insides -
Poles, kneepads, elbowpads, small helmets and rollerskis go in the back, boots go in the side.
Maximum capacity -
Ready to roll...